The Challenge

Seventy Sevens Barbershop took over a previously established shop operating as Capital Barbershop. While the physical location remained active, the digital presence was fragmented and outdated. Online booking was unreliable, social media accounts lacked proper ownership, and major platforms like Google and Yelp still pointed to the old brand, creating confusion for both new and returning customers.

Objective

Re-establish a clear and consistent online presence under the Seventy Sevens Barbershop brand, restore online booking, secure ownership of social media accounts, and align all digital and physical touchpoints to support a smooth transition under new ownership.

Our Approach

• Restored and relaunched online booking under the Seventy Sevens Barbershop brand

• Assisted with securing ownership and access to Facebook and Instagram accounts

• Updated Google, Yelp, and social media listings to reflect the new brand and booking links

• Ensured all platforms were correctly linked to the new website and booking service

• Designed and printed business cards and flyers to support in-shop and local marketing

The Results 🚀

• Fully restored online booking experience for customers

• Unified digital presence across Google, Yelp, Facebook, and Instagram

• Clear ownership and control of all social media accounts

• Reduced customer confusion during the ownership transition

• Consistent branding across digital and print touchpoints